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FOR
IMMEDIATE RELEASE
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July 1, 2008
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GET
A LITTLE GREEN FOR YOUR GREEN
IN
CARY’S Innovative
new GRASS GRAB
Incentives
of $500 per property are available for replacement of irrigated turf
CARY,
NC
– As part of its ongoing
efforts to lead the state in conserving finite natural resources, the Town of Cary
has expanded its nationally-recognized water conservation program to include a
one-time $500 incentive per property for the replacement of irrigated turf. An
initiative approved by the Cary Town Council on March 13, 2008 as part of four
new innovative water conservation measures, the intent of the Turf Buy Back
Program is to reduce current outdoor water use and promote water-wise irrigation
habits. The program provides incentives to 200 Town of
Cary
water customers who replace their
irrigated turf with one of two water wise landscape options: conversion to
natural area or conversion of cool-season grass to warm-season grass. The
incentives are offered to qualified applicants on a first-come, first-served
basis according to program
rules.
Town
of Cary
water customers – including those in
Morrisville – are eligible to participate in the program.
Before making changes to yards, those interested in participating must
complete, sign and submit an application and brief description of their plans.
A site visit will be performed so that water conservation staff and
property owners can discuss whether the program supports turf conversion on the
particular site.
While
there is no application deadline, customers are encouraged to apply early as the
Town anticipates more applications than available incentives. Following a
post-conversion site visit to confirm successful establishment of replacement
landscape, the Town will issue incentive checks to qualified applicants within
about four weeks. Because
some Town of
Cary
water customers converted their turfs immediately following the Council’s
March vote directing staff to develop the program, rebates retroactive to
March 13, 2008
are available for qualifying applicants.
“As
a Town known for its proactive conservation efforts, Cary
is initiating this new program as an
additional incentive to help people use water wisely outdoors,” said Water
Conservation Coordinator Marie Cefalo. “In
Cary, we have a culture of
conservation and
take pride in the environmental health of our community.
We appreciate and thank Cary citizens for all that they do to
conserve water every day.”
Studies
indicate that naturally landscaped areas show water savings of 25-33% when
compared with traditionally landscaped areas, and warm season grasses require
approximately 21% less water than cool season grasses during spring and summer.
During spring and summer months, the Town anticipates a savings of about
675 gallons per month for each 1,000 square feet converted to natural landscape,
and approximately 567 gallons saved per month for each 1,000 square feet of warm
season grass conversion.
For
a complete description of program requirements and application process,
including retroactive program provisions, visit the Turf
Buy Back Program site. For more about the Town’s water
conservation initiatives, click on Water
Conservation at www.townofcary.org
or call (919) 469-4090.
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PRIMARY
CONTACTS:
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Marie
Cefalo, Water Conservation Coordinator, (919) 469-4987
Rachel
L. Gross, Water Conservation
Project Developer, (919) 380-2147
Deanna
Boone, Interim Deputy Public Information Officer, (919) 462-3908
Susan
Moran, Public Information Officer, (919) 460-4951
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