TENNIS PARK

Additional information about the Athletics Division may be obtained by calling William Davis, Athletic Manager at (919) 460-4964, through e-mail at william.davis@townofcary.org or by visiting the Town’s website at www.townofcary.org.

 

TOWN OF CARY GOALS AND INITIATIVES

Town Focus Areas

Focus Area I:

Community Planning

Focus Area II:  Infrastructure

Focus Area III:  Financial Condition

Focus Area IV:  Municipal Services

Town Goals

Achieve a well-planned community using innovative and proactive planning approaches and techniques.

Ensure that roads, water and wastewater facilities, parks, and other infrastructure exists for the existing citizens and for the future needs identified in the comprehensive plan.

Achieve a stable and strong financial position by accurately estimating, prudently allocating, and managing financial resources.

Achieve a high level of service to the citizens in a prompt, reliable, responsive, and cost-effective manner.

Town Initiatives

(pages 2 and 3 of this document contain full descriptions of each Town Initiative)

Growth Management

  Long Range Water Resources

Housing Program

Comprehensive Planning

Land Use Plan

Environmental Concerns

Infrastructure and Level of Service Standards

Fiscal Plan

Water, Wastewater, Transportation Infrastructure

Broad Band Technology Services

Long Term Financial Plan

Performance Measurement

Short Term Financial Planning

Review Operations

Cost Consciousness and Sustained Service Provision

Public Involvement

Departmental Goals and Initiatives

 

 

 

 

 

 

1,3,5

 

 

 

7

 

7

 

1,2,3,4,5,6,7,8,9

9

 

TENNIS PARK GOALS AND INITIATIVES

1.     To enhance the quality of life for the residents of the Town of Cary and surrounding area by providing a first class tennis facility and tennis programs that addresses the community’s recreation needs while providing opportunities for major tournaments and events. 

2.     To create and execute a management and operating philosophy which is consistent with the Mission Statement, Statement of Values and Goals of the Town of Cary

3.     To staff, manage, operate, and maintain the Tennis Center to the highest industry standards in the best interest of the Town of Cary and the general public. 

4.     To develop town wide programs that serve diverse age groups for all levels of play that maximizes facility use and revenue including opportunities for open court use, individual reserved court use, team and league play, challenge ladder play, group and individual instruction, tournaments (local, state, and national), youth camps, special clinics, and special events. 

5.     To protect and maintain the facility’s condition so as to preserve and improve the Town’s capital investment.

6.     To provide the highest level of courteous, accurate, and responsive customer service. 

7.     To maximize revenues and provide convenient services such as concessions, retail sales, rentals, and/or other opportunities.  

8.     To promote the facility and tennis services in such a manner that enhances the reputation of the Town of Cary in the provision of recreation opportunities. 

9.     To include input from the local tennis community in developing operations and programming.

 

FY 2008 ACCOMPLISHMENTS

·         Resurfaced Courts 1-10 and upgraded lighting on courts 1, and 19-30 in phase I of lighting project.  The USTA awarded the Town a grant of $48,000 for the lighting project.

·         As a result of inventory expansion pro shop sales are projected to increase 19% in FY 08.

·         Hired 5 new regular Tennis Professional III staff which has resulted in increased teaching revenues, consistency in service, and quality of instruction.

·         Participation in men’s and women’s introductory tennis leagues continues to support USTA league play by introducing new players to competitive league play at the beginner level.

·         League teams registered to play out of the Tennis Park have grown from 109 to 151 over the past year. 

·         Coaching revenues for adult tennis leagues are projected to increase 60% in FY08.

·         Youth Academy Tournament and High School program participation has grown to capacity. Each program now has a waiting list.

·         Special Events & Tournaments:  Polar Doubles, Cary Junior Championships, CTP Junior Classic, Cary Spring Junior Open, USTA Campus Championship, WWTA Cinco de Mayo Tournament, NCHSAA Men’s Championships, Cary Memorial Day Tournament, WWTA Summer Adult Tournament, NC Junior Closed, WWTA Women’s and Men’s Doubles Charity Classic, Bullfrog STA Designated, Meredith College Invitational, NCHSAA Women’s State Championships, STA Mixed Doubles Championships, Cary Towne Championships, Cary Fall Futures, WWTA Harvest Futures Tournament, Jimmy V Racquets for Research, Duke University Invitational.

·         USTA Campus Championships was hosted in Cary for the second year. The event brought 64 collegiate coed club teams from across the country to Cary.  Texas A & M defeated Virginia to capture the title in 2007.

·         Adjusted programming and league schedules to increase court availability during peak use periods.

 

KEY PERFORMANCE OBJECTIVES

·         Achieve a participant satisfaction rating of Above Average from 95% of program participants.

·         Sell 100 annual passes.

 

KEY PERFORMANCE MEASURES

Performance Measure

 

Actual
FY 2007

Estimated
FY 2008

Projected
FY 2009

% rating above average

 

95%

95%

95%

Annual pass holders

 

43

130*

150

*FY2008 the Junior Academy pass was introduced as a requirement for participants in the Academy programs.

 

KEY WORKLOAD INDICATORS


Workload Indicators

 

Actual
FY 2007

Estimated
FY 2008

Projected
FY 2009

Youth programs (# participants)

 

2,472

2,500

2,600

Youth camps (# participants)

 

387

400

420

Adult programs (# participants)

 

1161

1200

1300

Special events (# offered)

 

18

20

19

Pro shop revenues

 

$42,310

$43,000

$45,000

 

ACTIVITY HISTORY

 

Activity

 

Actual

FY 2005

Actual

FY 2006

Actual

FY 2007

Estimated

FY 2008

Budget

FY 2009

Personnel Services

 

$349,152

$480,557

$651,311

$745,222

$755,648

Operations and Maintenance

 

$199,352

$162,867

$188,453

$283,508

$245,862

Internal Services

$110,274

$193,895

$186,303

$260,758

 

$195,505

 

Capital Outlay

 

0

0

0

0

$6,135

 

Total

 

$658,778

$837,319

$1,026,067

$1,289,488

$1,203,150

Authorized FTEs

3.75

4.75

5.5

8.25

 

8.25

 

 

SIGNIFICANT BUDGET AND SERVICE LEVEL CHANGES BEYOND CURRENT LEVELS

·         Increase in pro shop inventory to grow revenues by $7,000.