Work Session Minutes of the Town of Cary , North Carolina
Subject: 
Town Operations
Town
Council Chambers
101 Wilkinson Avenue
December 14, 2004
Web Site:  http://www.townofcary.org

Mayor McAlister called the work session to order at 4:32 p.m.

Present: Mayor Ernie McAlister, Mayor Pro Tem Jack Smith, Council Members Marla Dorrel, Michael Joyce, Jennifer Robinson and Julie Robison

Absent: Council Member Nels Roseland

Copies of the December 14, 2004 work session materials are attached to and incorporated herein as Exhibit A.

Parks, Recreation and Cultural Resources Department

Director Mary Henderson provided an overview of the operations of the Parks, Recreation and Cultural Resources Department.

Mrs. Henderson read the following review from Sunshine Magazine, a premier show and festival magazine, about the Town’s Lazy Daze Arts and Crafts Festival:

“Nearly everyone does well here. If you can’t sell it in Cary you might want to keep your day job. Exhibiting is orderly; you have a break and you get a pass; it’s a great idea. The staff is extremely helpful and there are seemingly hundreds of volunteers asking you all of the time whether you need anything, can we watch your booth while you take a break, can we bring you some ice. I highly recommend the show.”

She also read part of an evaluation from a recent United States Tennis Association (USTA) program held at the Cary Tennis Center, which stated that “the site is absolutely beautiful, 30 courts with a clubhouse. Officials for the Town of Cary are fantastic to work with. They are helpful and interested in making everything nice. I believe that next year will be wonderful based on what happened this year.”

Ms. Dorrel asked about the completion schedule for the policy review of program fees and charges. Mrs. Henderson replied that it should be finalized in early spring. She stated that staff is working on benchmarking in selected areas on a local and national basis, as well as capacities for changes at some of the centers. There is currently in place a pass system for package programs at the skate park and staff is looking to use this system in other areas.

Mayor Pro Tem Smith asked about non-residents fee payments. Mrs. Henderson said that payments will be different according to the particular area. She said that percentages of participation are low in some areas and staff will look at the incremental differences.  

Mayor McAlister asked about non-resident participation in instructional programs. Mrs. Henderson responded that the numbers for participation include all of the instructional programs at any of the facilities, including the youth athletic leagues. She said that the adult leagues register by teams and non-resident percentages of participation in that area are probably the highest of non-resident participation, but it is about 25 percent less in comparison to all of the other programs.

Mayor McAlister said fees should be higher for non-resident participation and will increase revenue and help the Town to recoup costs. Mrs. Henderson stated that all of the surrounding municipalities operate on a similar philosophy of charging more for non-resident participation; it’s a question of what the difference is and how it should be calculated.

Mayor McAlister asked about the breakdown of the general fund budget with regard to the PRCR’s zero percent capital outlay. Mrs. Henderson said that it includes vehicles and furniture, not capital improvements and the percentage is never very high.

Mayor McAlister asked about public works support for operations and maintenance in the PRCR budget. Mrs. Henderson responded that special facilities, such as the tennis center, SAS soccer park, and the skate park are incorporated into the PRCR budgets. However, in the other areas it has always been a public works expense.

Mrs. Robinson asked about the rating for sufficiency of the cultural arts facilities and whether there is limited access to registration for programs. Mrs. Henderson replied that Jordan Hall has limited registration, stating that staff has scaled back the numbers of programs due to quality issues.

Mrs. Robinson asked if records are kept for the number of people who would like to participate in the programs but cannot due to limited availability. Mrs. Henderson responded that records are kept within the software system. Mrs. Robinson stated that she would like to receive that information in order to understand where the needs are in the community.

Mrs. Robinson asked about advance notification of special events and how those events affect the budget. Mrs. Henderson stated that the figures are estimated. Staff is working to develop stronger policies and operations methods to deal with special events, including how to select those events. She said that events over the last several years have been opportunity based and money is expected to be made on those events for the particular facility where the event occurs. She stated that as track records are developed staff will be able to provide better information.

Mrs. Robison asked about participation data and how it is counted. Mrs. Henderson said that data is kept on participation, rather than individual participants, with every program having a class roster.

Mrs. Robison asked what percentages of Cary residents, regardless of age, actually participate in the programs. Mrs. Henderson did not have that information and stated that staff will get it and provide it to the Council.

Mrs. Robison asked why program hours and participation has substantially decreased over the years. Mrs. Henderson replied that there was a conscious decision to reduce some of the programs and that the arts programs are taking place at other facilities. Staff will define those programs and provide that information to the Council.

Mrs. Robison asked about the reduction in facility rental hours. Mrs. Henderson stated that losing space at the Herb Young Community Center has had a big impact on rental hours.

Mrs. Robison asked for general comments on the skate park, tennis center, and soccer park. Mrs. Henderson said that things are looking better at the skate park, especially with follow-through on customer services issues, cleanliness of the facility, rule adherence, the computer software, and the approval of the new fee structure; staff is working to implement spring programs at the SAS soccer park; and the tennis center response has been exceptional, with tournament participants interested in returning. She said that the tennis center is being used more for national events and staff at the center has experience with national events as well as managing a large tennis facility for a community.

Mr. Joyce asked about specific goals and targets to attract people to the Cary facilities. Mrs. Henderson responded that the Town has been more aggressive throughout the years with fees and charges. She said that staff is looking into approaches dependent upon events and venues.

Mr. Joyce asked about White Oak stream restoration falling under parks and recreation. Mrs. Henderson responded that it is mirrored with the greenway program and the department is managing the open space programs for the land.

Mr. Joyce asked if staff has looked at indoor and soft tennis courts as an emerging issue. Mrs. Henderson responded that staff looked at the potential of clay or a combination courts during the design of the facility. However, it was determined to move ahead with surface courts because larger tournaments play on one surface type. In addition, maintenance costs are higher for clay. She stated that other major improvements for that facility need to be taken into consideration before looking at other types of courts.

Mr. Joyce asked about fencing in the courts to help stop walk-ons. Mrs. Henderson said that the decision was made not to charge people and staff did not want to stop the walk-ons; however, staff believes the issue needs to be revisited. Staff would like to see people directed through the tennis center to build a sense of community and belonging where they can meet the staff, look at other programs, and visit the pro shop.

Mr. Joyce asked about sponsorship for youth leagues. William Davis of the PRCR department responded that a trial run for a single company to sponsor those leagues has been worked out for next fall.

Human Resources Department

Director Valiria Willis provided an overview of the operations of the Human Resources Department.

Mrs. Robinson left the work session at 5:44 p.m.

Mayor McAlister thanked the staff who made presentations.

Action: At 6:25 p.m. Mayor McAlister announced that the work session will be continued to Thursday, December 16th at 4:30 p.m. in the 2nd floor conference room located at 120 Wilkinson Avenue .

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Mayor McAlister called the continuation of the December 14, 2004 Town operations work session to order on December 16, 2004 at 4:34 p.m.

Present: Mayor Ernie McAlister, Council Members Marla Dorrel, Michael Joyce, Jennifer Robinson and Julie Robison

Council Member Nels Roseland arrived at 4:39 p.m.

Absent: Mayor Pro Tem Jack Smith

Town Manager Bill Coleman provided a summary of the Town operations review work sessions.

He said that the purpose of the work sessions was to provide the Council with an in-depth look at the management and operation of all areas of Cary ’s municipal services to assist the Council with their review and analysis of the FY06 budget.

In summarizing the organization and management philosophy for the Town, Mr. Coleman stated that staff strives to work together every day to reach the goal of making Cary the best place to live, work, and raise a family. This is accomplished by the quality and work ethic of the individuals working for the Town, having clear and concise focus areas, goals and objectives, commitment to the values governing how staff works together, the Town’s statement of values, and an efficient and effective professional dedication to work planning. He said that staff continually looks for methods of improving performance in both productivity and in costs. Mr. Coleman stated that staff works together to create a process where the Town’s mission statement, statement of values, focus areas, goals and objectives, hiring and selection process, pay for performance system, training programs, and budget process work to support the organizational culture.

At the request of Ms. Dorrel, Mr. Coleman provided the Council with a comprehensive list at the different county, region, state and national organizations that the Town works with on a continuing basis to try to improve Town operations. (A copy of the partner organizations is attached to and incorporated herein as Exhibit B).

Mr. Coleman stated that staff will review issues raised during the work session and will work to address those issues when preparing the 2006 budget.

The Council agreed that the work sessions are a good model for best practices in information for council building and suggested staff work to get recognition for the overall process

The work session ended at 5 p.m.